Anti-Doping education to top and elite athletes deals with only one part of the strategies geared towards the fight against doping in sport; deterrence. On the other hand Values-Based education deals with the problem from the roots through prevention which leads to culture or mindset change. We have decided to broaden our focus and instil positive values in children so that as they engage in competitive sports, the values associated with winning clean and right are inherent in them. 

In this regard we are seeking to partner with the Ministry of Education and by extension the Kenya institute of Curriculum Development where we will work together to develop content that will form the basis of Anti-Doping education in schools curricula,” observed Rugut.

The Anti-Doping Agency of Kenya’s objective is to have values-based Anti-Doping education integrated into schools curricula which is a key strategy in introducing ethical behavior in sports at an early age.
The move is in line with a requirement by the World Anti-Doping Agency (WADA) where countries with National Anti-Doping Organizations (NADOs) are required to instil values in learners as a way of curbing cheating in sports.

Similarly, African States during the first African Anti-Doping Think-Tank Forum organized by the African Union Commission (AUC) held in Seychelles in August resolved to expedite this process by bringing together relevant stakeholders. The forum agreed that the resolution would be tabled in the meeting of African Ministers of Sports Youth and Culture scheduled to be held in June, 2018. In the meeting ADAK CEO Japhter Rugut also implored on African countries to allocate more resources to Anti-Doping activities.